"It's a win all round for us and our customers. Being voted a winner by 60,000 consumers and then being able to put that message on the shelf gives us great credibility."
Neil Shah Brand Manager, SC Johnson Aircare (2010 US Winner)
“By giving shoppers the confidence to try a product for the first time, the Product of the Year stamp makes their life easier and helps both brands and retailers”
Colin Watts, Chief Innovation Officer, Walgreens (2010 Jury Chair)
"Because they have been voted Product of the Year, these products will always be placed on the shelves where they can be seen at first sight, we will never place them too high or too low."
Europe Carrefour [French retailer], Marketing Manager
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