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  • Testimonials

    Always Ultra Brand Manager

    "Product of the Year is a very strong endorsement for any product. We are extremely proud that Always Ultra was awarded Product of the Year in 2005 and have used the endorsement in TV copy, In-store POS, Direct Mail and Packaging."

    Always Ultra Brand Manager, Procter and Gamble (UK)

    Ed Uebele, Marketing Director, MARS Petcare

    "The POY seal has significantly helped us increase distribution"

    Ed Uebele, Marketing Director, MARS Petcare (2010 US Winner)

    Mike San Clemente
 Associate Brand Manager, MARS Petcare

    "Being a Product of the Year winner in our category is very important
 because it helps the shopper make a quick decision. When they see our shelf talker among 100 products in the pet food aisle they can quickly identify that only one was named 'Product of the Year' "

    Mike San Clemente
 Associate Brand Manager, MARS Petcare (2010 US Winner)

  • POY LATEST NEWS

    POY in Press

    29 Products were awarded the Product of the Year 2011 Title this year.

    POY in Brand Wagon download pdf Press Release coming soon. Innovation Conference 27th September 2011. [slidepress gallery='india-press-2011']

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