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  • Testimonials

    Colgate Toothpastes, Group Manager

    "The logo has been an important factor in the 15% sales increase of the new range of toothpastes."

    Colgate Toothpastes, Group Manager (France)

    Panzani Marketing Manager

    "The sales of our new product line Giovanni Panzani increased 10 to 20 % depending on the product when we used the logo Voted Product Of The Year."

    Panzani Marketing Manager (Italy)

    Phil Lempert
, The Supermarket Guru

    "Our supermarkets have 45,000 products. The average American shopper spends only 22 minutes in the supermarket. They are looking for symbols that can really give them a safety net, something that their peers have said: 'This is a good product.' It’s all about social networking. Product of the Year is something you can trust and products that you want to buy."

    Phil Lempert
, The Supermarket Guru® and Consumer Expert